Friday, April 3, 2009

Will she stay or will she go? Retaining women in the workforce

I had the pleasure of meeting Lisa Martin, author of Briefcase Moms and owner of Martin Group International. Lisa has been coaching women and consulting with organizations on how to retain women in the workplace. Through her book and services, she provides women with effective tools to get grounded in the values that suit their needs and help them shift to a more balanced approach to career goals and family life.


Lisa has been working with companies like Deloitte and Price Waterhouse Cooper, as well as speaking at the Vancouver Board of Trade to inspire organizations to take a different look at their retention strategies when women go on maternity leave, or are just returning from a year long absence.


Take a look at a recent panel session she led at the Vancouver Board of Trade:

http://www.boardoftrade.com/vbot_speech.asp?pageID=174&speechID=1264&offset=&speechfind=)

Here's the link to her website:

http://www.coachlisamartin.com

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